In 1996, BLUE BLUE JAPAN was launched as the in-house line of American casual shop OKURA in the Kobe prefecture of Western Japan. Founded on the brand's love for the indigo color and denim craftsmanship, the Blue Blue collection is a range of beautifully made and dyed clothing in natural fibers, unique fabrics and artisan wash processes, paying homage to Japanese traditional craftsmanship, technique and the beautiful four seasons of Japan.
BLUE BLUE JAPAN - Traditional Check Printed Cotton Flannel Button Down Shirt in GreenBLUE BLUE JAPANTraditional Check Printed Cotton Flannel Button Down Shirt in Green
BLUE BLUE JAPAN - Cotton Dobby Button Down Shirt in IndigoBLUE BLUE JAPANCotton Dobby Button Down Shirt in Indigo
BLUE BLUE JAPAN - Old School Inside Out Slub Crew Neck Sweater in GreyBLUE BLUE JAPANOld School Inside Out Slub Crew Neck Sweater in Grey